retail
blog>

Cards for school kids
Vodafone Cards for school kids
One Crate
Bona o.p.s. One Crate
Pharmacy at Pottingea
rodina Hégrova Pharmacy at Pottingea
launch samsung s6 and s6 edge
Vodafone launch samsung s6 and s6 edge
Misa - Integrated marketing campaign to launch new flavours
Unilever Misa - Integrated marketing campaign to launch new flavours
relaunch campaign - rama with butter
Unilever relaunch campaign - rama with butter
Launch of new product
Crocodille Launch of new product
Xmas windows
Timeout Xmas windows
Wind - store audit
WIND Wind - store audit
Special Olympics in-store design
Nike Special Olympics in-store design
In-store sensory branding
PHILIPS In-store sensory branding
Activation Campaign
MARS Activation Campaign
Interactive shop window
PIS Interactive shop window
Míša
Unilever Míša
in-store design concept
IKI in-store design concept
integrated campaing
MOGUL integrated campaing
Launch of unlimited planes
Vodafone Launch of unlimited planes
The First Data Dedicated Store
Vodafone The First Data Dedicated Store
Christmas Window Display
ERSTE Christmas Window Display
Unique Lenticular Shop Window
ONO Unique Lenticular Shop Window
Unique ATM Experience
ERSTE Unique ATM Experience
In-Store Design Concept
Okay In-Store Design Concept
New Visual Identity
Nadace divoké husy New Visual Identity
Interactive SHOP WINDOW
Vodafone Interactive SHOP WINDOW
Brand Refreshing
Rockpoint Brand Refreshing
Retail Rebranding in Latvia and Lithuania
BITĖ Retail Rebranding in Latvia and Lithuania
National Spring Campaign
Hannah National Spring Campaign
Product Launch Campaign
Vodafone Product Launch Campaign
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Client
Stores
Agency

WELLEN shops

A web-based tool for planning, managing, and monitoring ad campaigns at the Point-of-Sale.

WELLEN magnetics

A unique production solution that reduces merchandising cost and simplifies POSM distribution.

WELLEN analytics

An online tool for real-time data collection and analysis that allows clients to respond quickly to market trends.

WELLEN shops

A web-based tool for planning, managing, and monitoring ad campaigns at the Point-of-Sale.

WELLENshops is an innovative advertising and campaign management tool designed specifically for the retail industry. It is an easy-to-use web-based solution that gives retailers complete control of their in-store marketing tactics. With WELLENshops, retailers can easily manage the retail campaign cycle, reduce costs, and drive store revenue.

 

WELLEN shops benefits include:

  • fewer hours spent performing regular merchandising tasks
  • reduced waste from excessor incorrectly produced POP materials
  • timely implementation of merchandising directives
  • improved quality of merchandising presentation
  • optimized merchandising campaigns that capitalize on local market needs

For more details contact us at info@wellen.ca

WELLEN magnetics

A unique production solution that reduces merchandising cost and simplifies POSM distribution.

WELLENmagnetics is a printable paper containing small metal particles which adhere securely to any foil base. This unique, competitively-priced solution for the distribution of merchandising materials is quickly installed without professional help, allowing you to adjust your message on-the-fly.

 

KEY BENEFITS:

  • quick&easy installation
  • low shipping cost
  • quick production turnaround
  • additional messaging can be easily layered on

For more details contact us at info@wellen.ca

WELLEN analytics

An online tool for real-time data collection and analysis that allows clients to respond quickly to market trends.

WELLENanalyticsis a web-based tool for real-time data collection and analysis. With a wealth of available data, clients can instantly measure campaign effectiveness to quickly act on market trends.

 

WELLEN analytics benefits include:

  • easy questionaire setup
  • real-time data collection
  • real-timeresults
  • eal-timeresults
  • 24-hour online access
  • automatic charts and tables
  • runs on mobile devices

For more details contact us at info@wellen.ca

research
and strategy
  • We’ll work with you to understand your customer’s behaviour and build a merchandising strategy that accounts for it. Constant measurement and planning allows you to adapt to trends on-the-fly.
Effective
Creativity
  • We believe that effective creative communication can have a direct impact on the bottom line.
Production
and Installation
  • Even the smallest detail plays a role in creating an extraordinary retail experience. WELLEN’s production team provides a full range of services so that your plan is seen through to completion.

For over a decade WELLEN has been developing retail strategies for major European brands like Vodafone, METRO, Philip Morris, ERSTE and Jersey Telecom. We live and breathe retail, offering end-to-end solutions that deliver positive brand experiences.

Our in-house strategic, creative and production teams are fully integrated to scale to any size of campaign. From gathering customer data to strategy formulation, execution, and measurement, there isn’t a phase of the campaign cycle we don’t have covered.

We delight in helping our clients build and maintain a successful retail image through effective and targeted communication that has a direct impact on the bottom-line.


our team

Petr Šimek

Petr Šimek

Chief Executive Officer

Petr has been running WELLEN since 2004. He oversees all of the agency‘s creative outputs and provides clients with strategic insights.  Petr brings a passion for retail, an eye for design and sharp business acumen.  With more than a decade of hands-on retail marketing experience and travelling the globe in search of innovative retail concepts, Petr’s clients are assured of creative solutions.  Petr has built the WELLEN team of research, creative, design and production experts to ensure successful project execution. Petr prides himself in building lasting relationships such as the more than 12 years with Vodafone. Petr contributes daily rants and international retail innovation to WELLEN‘s retail blogs at www.retailblog.cz and www.retailblog.ca. Petr is a longstanding member of POPAI and juror at IMC (Integrated Marketing Communications) European awards.

Ryan Brooks

Ryan Brooks

National Manager

Ryan is a dynamic marketing professional with a diverse and accomplished resume in both advertising and communications. Focusing primarily in the areas of technology and new media, Ryan has created, managed and executed numerous retail programs for many well-established brands. Having spent time working both on the client and agency side, Ryan brings a well rounded view and strong sense of innovation in the retail space. A long-term resident of Toronto – Ryan adds extensive market knowledge and will lead all Canadian business development and client services.

UAB wln.studio S.Žukausko g.2 Vilnius, LT - 08240 Lithuania
T: +420 775 976 661 E: info@wellen.lt W: www.wellen.lt
WELLEN a.s. Čerpadlová 991/4a 190 00 Prague 9 – Vysočany Czech Republic
T: +420 270 004 040 E: info@wellen.cz W: www.wellen.cz
WELLEN Communications Inc. 340 King Street East, #233 Toronto, ON M5A 1K8 Canada
T: +1 647 700 4995 E: info@wellen.ca W: www.wellen.ca
WELLEN Sp. z o.o. Ul. Stefana Žeromskiego 62 /2 50 312 Wroclaw Poland
T: +48 606 132 567 E: info@wellen.pl W:
www.wellen.pl